Online Business Leadership, Is it Authority or Community Building?
Dr. Caroline Akhras
Abstract
Leadership, which is a function of management, is critical in attaining organizational objectives in the Middle
East and North African Area (MENA). However, in the third millennium, millennial business leadership seems to
hinge on efficient and effective information communication technology (ICT). Technology has changed the way
business team leaders and team members interact and engage in business-related performance whether the team
is virtual or not. The aim of this study is to determine whether online millennial leadership stems from
hierarchical authority or from the leader’s interpersonal skills in building communities. Data was drawn from a
survey and face-to-face interviews with online business team leaders. Based on the results, it is recommended
that further research be conducted in this area in order to better understand the complexity of business team
leadership of Millennials in the MENA.
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