A Research on the Corporate Social Responsibility Perception: An Evidence from Turkey
N. Öykü İYİGÜN
Abstract
Today, there is a growing perception among enterprises that sustainable success cannot be achieved solely
through maximizing short-term profits.Corporate social responsibility’s growing importance on business success
and positive impact on society is accepted by the enterprises.In this study, it is stated that the members' perception
of corporate social responsibility of Junior Chamber International (JCI), an international non-governmental
organization operating in 115 countries, differ in respect to demographic factors, especially such as sex, age and
regional factors which are analysed through frequency analysis, correlation analysis, t test and variance
analysis.The results of this research reveal that JCI Turkey's female members’ corporate social responsibility
perceptions are more developed than the perception of male members.Besides, when regional factors are
considered, southern region’s corporate social responsibility level of perception is found to be higher than that of
the other regions.
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