International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

Adoption of Retail Central Bank Digital Currencies with a Focus on User-Centricity
Andreas Hartauer, Yi Hsu, Christian Hartauer, Deinera PD Nugroho

Abstract
This research aims at obtaining insights into user perspectives to generate tangible contributions to a user-centric approach of retail Central Bank Digital Currency (rCBDC) adoption. Commonly identified factors of rCBDC adoption are revisited in a literature review. Subsequently an empirical analysis of user sentiments towards these factors utilizing Confirmatory Factor Analysis (CFA) is conducted. Findings validate the importance of user-centricity in CBDC design, such as through user needs (e.g., efficiency, integrity, safety, and privacy). In contrast, findings also indicate a limited degree of public awareness towards CBDC.

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