Brand Equity in Frito Lay Chips: An Exploratory Research on Turkish Young Consumers in Covid-19 Days
Begüm Şahin, Egehan Özkan, Seray Yeşilırmak
Full Text: PDF
Brand Equity in Frito Lay Chips: An Exploratory Research on Turkish Young Consumers in Covid-19 Days
Begüm Şahin, Egehan Özkan, Seray Yeşilırmak
Full Text: PDF
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