Recognizing “Authentic Leadership”- What does it Mean?
Brian Haraida, Professor Eddie Blass

Abstract
The notion of authentic leadership is perhaps the most over-used and least understood term in leadership and management discourse. In the same way that nobody wants to be emotionally unintelligent, nobody wants to be ‘inauthentic’. But what does it mean to be authentic, and is being authentic necessarily a moral model of leadership, or can people, authentic in their behaviour be immoral in their actions? This paper explores this notion using Donald Trump and Scott Morrison as case studies and compares the idea of authentic leadership to the leadership model outlined in Natural Born Leadership (NBL) theory (Haraida & Blass, 2019).

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