Corporate Social Commitment from Investors’ Perspective: Evidences from Italian and UK Asset Management Companies
Mauro Sciarelli, C. Giovanni Landi, Lorenzo Turriziani, Mario Tani

Abstract
This work fits into a field of research dealing with the impact of Internet and Social Network as an effective social disclosure tool. We argue how investors’ perception of company’s self-presentation, financial prospects and social media communication can be associated to a successful performance of an Asset Management Company (AMC). In doing so, we carried out a stepwise analysis on 21 Italian and UK Asset Management Companies belonging to EUROSIF Panel. To accomplish this goal, we set up an experimental study enrolling university students of a Business Ethics course, aiming to understand how they evaluate an Asset Management Company’s social commitment. Empirical findings denote the relationship between the social disclosure and the company’s financial success, exploring which factors can affect social investors’ perception and how they are able to associate a good corporate social commitment to a high corporate financial performance, once improved their knowledge about sustainable finance.

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