International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

Effects of Demographic Factors on Customers’ Mobile Banking Services Adoption in Nigeria
Owolabi Justine Abayomi, Alabi Charles Olabode, Md Amjad Hossain Reyad, Emmanuel Tetteh Teye, Md Nazmul Haq, Elijah Takyi Mensah

Abstract
Demographically, the study examines the factors that affect customers to adopt mobile banking services in Benin City. The study specially investigated age, occupation, educational level, gender and income of customers as powerful variables that affects the adoption of mobile banking services by customers in Benin City. The study population consists of all commercial bank individual customers in Benin City. The simple random sampling was employed in order to determine the sample size of six hundred from the entire population. In this study, questionnaire was used to collect the required information from the six hundred bank customers that were sampled. Information collected from the respondents were collected from the respondents were rigorously analyzed with descriptive and inferential statistics. The study showed that demographic factors such as age gender, income level, occupational level, except educational status do influence the adoption of mobile banking services in Benin City.

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