International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online)

Environmental Attitude and Behavior of Consumers in the Usage of Compact Fluorescent Lamps (CFLs) in Benin City
ODIA, Edith Onowe; DANIA, Omoyebagbe Rosaline

Abstract
This paper explores environmental attitude (EA) and behavior of consumers in the purchase and usage of Compact Fluorescent Lamps (CFLs) in Benin City, Edo State, Nigeria. Specifically, the study investigates the psychological influence of EA and demographic impact of consumer’s age, education, sex and income on Green Purchasing Behavior (GPB) towards CFLs. Quantitative and correlation research designs were employed. A total of 310 questionnaires were administered to household representatives. T-test, ANOVA, regression analysis and Chi-square were applied in analyzing data. Though consumers’ EA and GPB toward CFLs were positive, they were not significantly explained by the studied demographics. But, consumer’s EA was found to be positively related GPB. By capitalizing on the energy saving benefit of CFLs, enlightenment campaign could be embarked upon by the relevant agencies and authorities, to inculcate environmental sustainability attitudes in consumers and also to educate them on safe disposal of used CFLs.

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