International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

The Influence of Individualized Consideration Leadership Behaviour on Employee Performance in Small and Medium Enterprises in Kenya
Mary Ganga Ogutu Ogola, Dr. Damary Sikalieh, Dr. Teresia Kavoo Linge

Abstract
The objective of this study was to investigate the influence of individualized consideration leadership behaviour on employee performance in Small and Medium Enterprises in Kenya. This study targeted the KPMG top 100 SMEs of 2014 in Kenya. A correlational research design was employed to investigate the relationship between the independent variable and the dependent variable. Stratified proportionate random sampling techniques were used to obtain a sample of 226 out of a target population of 553 Managers. Data was collected using a closed ended questionnaire. Pearson’s correlation, multiple regression and chi-square techniques were used to analyse the data. The results showed that Individualized Consideration leadership behaviour and Employee Performance in SMEs in Kenya had a strong positive and significant correlation (r(194) = .925, p< .000.), and a positive and significant relationship ( β = .925, t(194)= 33.669, p< .000. ). The study concluded that high performance is achieved when the leader recognizes employees’ efforts, creates confidence, encourage self-development practices, effective communication as well as mentoring and coaching.

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