Job Statuses of Agrirural Workers on Their Entrepreneurial Alertness
Chao-Chien Chen, Chaoyun Liang

Abstract
This study examined the entrepreneurial alertness (EA) of agrirural workers in Taiwan, analysing how the workers’ job content, position, and demographic variables influenced their EA. The results indicated that fourfactor solutions provided the optimal factor structure: scanning (Factor 1), searching (Factor 2), association and connection (Factor 3), and evaluation and judgment (Factor 4). The results also indicated that only ‘marketing’ and ‘finance and accounting’ significantly influenced the EA construct of searching. Age negatively influenced the EA constructs of scanning, association and connection, and evaluation and judgment. Annual income negatively influenced the constructs of scanning, searching, and association and connection. Tenure in agriculture positively influenced the scanning construct. In addition, entry-level employees outperformed high-level managers in scanning. These employees also outperformed mid- and high-level managers in the EA construct of association and connection. The mid-level managers outperformed those who operated an inherited agribusiness in association and connection.

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