International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

The Evaluation of Participation Motivation of Students to Institutional Events: A Sample from Anadolu University
Berrin Ă–ZKANAL

Abstract
This study has aimed to investigate the motivations of students gained at the end of the institutional events. Event applications carried out by the institutions are realized in a wide range of events just like in the applications by mass media and via these event applications students spend their leisure times and at the same time meet their social and psychological needs. The problem of this study is to put forward which motivation factors are effective in participation to these events in terms of uses and gratification theory based on the activities held at universities. The aim of the study is to find out, based on the uses and gratification theory and by using factor analysis, what kind of motivations the associate degree and undergraduate students of Anadolu University gain from the scientific, social and cultural events they attend. In this study it has been put forward if the determined factors differ based on gender, program studied (associate degree and undergraduate)settlement and reasons for participating the events. The results of the study depict that by attending these events (scientific, social and cultural), the students have mainly had the motivations of entertainment/leisure time, relaxation and getting free from stress and these events have been used more for psychological needs than social ones.

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