International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

Industry-specific Competitive Actions within the Turkish Mobile Telecommunications Network Operating Industry
Okechukwu Lawrence Emeagwali, Cemal Çalıcıoğlu

Abstract
In a bid to fill a crucial gap in the competitive dynamics literature brought about by the fact that extant competitive action literature is limited and insufficient in its coverage of industries and geographic regions, this study set out to map the variety of competitive actions specific to the mobile telecommunications network operating industry. In order to accomplish this, the study concerned itself with the case of the Turkish industry. It adopted a qualitative research methodology, specifically using the structured content analytic procedure in line with established methodological traditions of extant competitive dynamics research. Secondary data was retrieved from publicly available news sources, which were accessed through the LexisNexis database. Findings revealed a total of 112 competitive actions types specific to the industry. These actions upon further treatment, were found to be normally carried out within 8 domains of action and all of the action types isolated were of a nature that conformed to 26 sub-domains of actions all described in detail in the body of the study.

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