Tourism Small and Medium Enterprises (TSMEs) in Malaysia
Kalsitinoor Set
Abstract
This paper examines the profile and tourism small and medium-sized (TSMEs)in Malaysia. The study is focused
on TSMEs located in Kuala Lumpur, Pahang, Kedah, Pulau Pinang and Sabah. Most research focused on SMEs
studies in other industry such as manufacturing while there is limited research on TSMEs in Malaysia. This study
attempts to profile the characteristics of TSMEs in Malaysia. A self-administered questionnaire was used to
collect data from 750 TSMEs with 346 were found useable for this study. Empirical results indicate that majority
TSMEs in Malaysia is small-sized, family-owned, most of TSMEs in Malaysia are considered experienced with 30
years tourism business experience and saw huge increments of new TSMEs after 1992 which is reflected on
Malaysian government’s tourism-specific plan on TSMEs during Sixth Malaysia Plan.
Full Text: PDF