The Impact of Intellectual Capital on SWOT Analysis among Jordanian Banking Industry "Empirical Study"
Dr. Majed Radi Al-Zoubi

Abstract
The competitive financial market urged banking industry to focus on linking the theme of intellectual capital dimensions with the SWOT analysis in to provide a continuum for the improvement process and performance to meet the future challenges, targets and reaching the set standards. The study aims to explore how intellectual capital components affect the SWOT analysis in the Jordanian banking industry. The population of this study consisted of all national institutional banks working in the Jordanian banking industry, meanwhile, the unit of analysis were Branch managers, department managers, supervisors or team leaders working in the Jordanian banking industry. The statistical evidence from the study showed that there is an existence relationship effect between the intellectual capital and SWOT analysis in the Jordanian banking industry. In addition, the study showed that β value for intellectual capital components (β =0.609, p=0.000) is significant at (P≤ 0.01).

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